Lime Crime Captures Social Media Attention with Instagram Success

Make-up is the ultimate form of self-expression. Lime Crime, created eight years ago by Doe Deere, has been providing consumers with a vegan, cruelty free brand available in shades and textures not found anywhere else on the web. Deere not only keeps up with make-up trends, she has also kept up with the fact that people are turning to social media as a platform to express who they really are. She’s turned her company into a social media giant, inviting users of the make-up to post photos of themselves wearing it with the hashtag #limecrime, and using those photos on the official Lime Crime Twitter and Instagram feeds. This practice puts the consumer in the spotlight and has proved to be extremely popular with users of the make-up. The type social media attention has also helped propel Lime Crime into the global spotlight, as the Los Angeles based make-up company just surpassed two million Instagram followers worldwide.

One of the reasons for the growing popularity of the line’s social media profiles is that users of the make-up can see what the colors look like in real life, giving people a realistic idea of how the various shade will look on their skin tones and hair colors. Deere also states that the shared looks her unicorns, her affectionate name for users of the brand, come up with not only serve to inspire others but also herself. Integrating the looks her customers create with future products will continue to strengthen brand loyalty and allow Lime Crime to continue to build an ecommerce brand that may eventually turn into a household name.  Check out the full line on

Surviving a Public Scandal

Status Labs is a well-known online reputation management firm that works on maintaining a good online presence and working with clients through crises. Any company hopes to avoid scandals, but being in the public eye, it can be unavoidable. Negative situations need to be handled quickly and appropriately to avoid any further damage.

To help handle any negative situation, a company should have a plan in place. Preparation can mean a timely response and help minimize the damage. It helps to have a management team in place. A plan will ensure that the company doesn’t delay in their response. Not responding quickly can cause the company to look even worse.

In the plan to handle the situation, a company needs to make sure they have full disclosure. Any information slowly leaked could cause the company to not tell their side, and someone else’s side could be told first. Also, if the company is wrong, then they need to apologize. Sincerity can help the company start the healing process. If the scandal happened as a result of a problem, then the company needs to make sure to that they fix it. Whether the problem is a product, service, or person, if it is not resolved, it could happen again. As the dust settles on the scandal, the company needs to redirect focus with a new product or new service. Good publicity will help.

Status Labs, founded by Darius Fisher, is a company that specializes in online reputation management. They can work to maintain that good online presence or can help in a crisis. Definitely, a good team to have when a scandal occurs. Fisher has worked in politics and copywriting.

His company has helped over 1500 famous people in 35 countries. Fisher has helped so many people through his relationships he built and the trust he has earned in his industry. They have offices in Austin, New York, and Sao Paolo, helping customers who need to have their google search results polished and much more.

More information for Darius Fisher:

White Shark Media: Making Sure That Your Web Presence is Moving Swimmingly

White Shark Media is a digital marketing agency that brings their clients increased web traffic through the use of targeted AdWords. Anyone can request a free detailed AdWords evaluation with a certified specialist, allowing clients to gain insight into what improvements can be made to their campaign. Read more:

The client then has the option to hire White Shark to professionally run their campaign, or to keep the new advice for their own use. In addition, White Shark also has search engine marketing and search engine optimization services, allowing for even more traffic to reach their clients through higher rankings in search engines.

White Shark is a fast growing company that has evolved from a small agency to one of the largest in the industry in just five years. To learn more about White Shark Media, visit:

As with any new business, White Shark Media has received some complaints. However, what matters most is how White Shark is using those complaints to further improve their services. In an effort to help clients feel as if their voices are being heard, White Shark has compiled a list of common complaints and how they are working to solve those issues.

This list is just one of the first steps that White Shark took to improve as a company. Some of the common complaints were addressed thoroughly with step-by-step plans and details for improvement.

White Shark Media even took the opportunity to explain why these problems were occurring, and how their solutions would fix them. This resource was an excellent way for White Shark to prove that their focus is on their services, and on their clients. Learn more:

White Shark’s clients are primarily small businesses that can’t afford marketing campaigns that don’t work. However, with White Shark, clients can be confident in their choice.

The improvements that the company has made since these recent complaints have bettered their service. Clients can also be assured to know that White Shark is keeping their businesses in mind while making these changes.

White Shark Media respects the opinions of their clients and takes them seriously. They handle these situations with professionalism that gains the trust of their clients.

The Manse on Marsh Offers Great Comfort to Seniors

Assisted living facilities have improved tremendously over the years. The Manse on Marsh may be among the best that people can consider when they want activities, spacious apartments and an enriched living experience. This is an award-winning facility that has become incredibly popular with a number of residents.

This is a community where vibrant living is a part of the environment. Many adults like this facility because there is a website and a blog that keeps people informed about activities that are going on in the Manse of Marsh community. A lot of people that have parents that live here will take the time to check the activity calendar that is posted online. This is how they are able to find out about the different things that their parents may be doing.

The Manse on Marsh has become the type of facility that is designed to help people that want a high level of independence. The staff has the ability to cater to the needs of the staff when they need the assistance. Many people may not need help, but they will be relieved to know that the help is there if they require it. This is an organization that has been recognized as a stellar assisted care facility that has received praised on a national level.

The elderly residents that are staying at the Manse on Marsh are able to get free transportation when they need to travel somewhere. They also have access to dining that is equivalent to restaurant quality food. All of this makes it easier for residents to get their meals without leaving the residence.

According to OurParents review, people that live here will also have access to maid services and nurses that are on staff. There are doctors that make weekly visits. All of these different conveniences can make it very fulfilling to stay at the Manse of Marsh. Many people are fond of these facilities because this is often cheaper than a nursing home. What many adult children have realized is that this is a good bridge between independent apartments and nursing homes.

The Manse on Marsh is a place that gives residents that ability to get a lot of things done without ever leaving the facility. That is what many seniors look for. They like the level of personal assistance that is available, and that is why many of them continue to stay there year after year.  Be sure to follow them on Twitter for more information.

Fabletics’ athleisure secrets to be active and chic at the same time

Mehera Bonner reports for Marie Claire Magazine some of Kate Hudson’s secrets to look fabulous in an athleisure look at night. Kate Hudson, co-founder of Fabletics, spoke to about how girls can rock a very comfortable and super chic athleisure dresses at night that are available in their stores since April 1st, plus she reveals her new line of swimsuits that hit shelves mid-April.

Hudson expresses that incorporating athleisure dresses into Fabletics was a natural progression on, the idea started because she wanted active girls to go out in a casual and comfy dress instead of an uncomfortable little black dress. Fabletics has an athleisure line that is accessible for girls to go out on dates, to the office or out for dinner. The idea is that the line will be adequate for any occasion. She does explain that athleisure line uses the same performance materials as they use for the active wear line, this will help girls be active and have a more mobile experience. At an affordable price, the athleisure line of Fabletics has created dresses that are able to tuck everything in without any effort and with no Spanx required, they even have built in bras such as the Tropez dress that will make the most comfortable experience.

Kate Hudson demonstrates with their swimsuit line that they want all girls to express their sexiness and femininity without feeling overexposed or uncomfortable. This is why they have created a line that you can be active and comfy at the same time. Fabletics motivates girls to keep fit, healthy and active at an affordable price with good quality materials.

About Fabletics

Fabletics is an online subscription retailer, that focuses in selling women’s sportswear, athleisure, swimwear and accessories. Fabletics was founded in 2013 by Adam Goldenberg, Kate Hudson and Don Ressler and offers its members personalized outfits that will be based on its their preferences and lifestyle which are revealed by taking a detailed survey online. Fabletics is a subsidiary of JustFab Inc. that started after realizing that there was a gap in the active wear marketplace, the company offers a stylish on, high quality and accessible clothes that promotes a healthy life style and comfort. Fabletics’ mission is the creation of clothing that inspires to stay active and foster a community under the mantra of “Live Your Passion” every day.

In 2015, Fabletics opened its first retail stores in The Mall in Columbia, Bridgewater Commons in New Jersey, Kenwood Towne Centre in Cincinnati, Christiana Mall in Newark, St Louis Galleria in St. Louis and The Village in Woodland Hills, and it is expected to open around 75 to 100 more Fabletics stores in 2016. 

Darius Fisher’s Role in Online Reputation Management

Darius Fisher has emerged as the go-to person for corporate executives and individuals facing digital reputation crises. His firm, Status Labs is based in Austin, Texas and offers marketing, online reputation management and PR services to individuals and business entities. Despite the fact that it is relatively new having been formed just four years ago, it has grown quite rapidly. At the moment, it has 30 full time employees besides opening an office in New York and launching operations in Brazil.

Most of the clients served by Status Labs are public figures, political leaders, business executives and sportsmen. These personalities are given a second chance to reclaim their standing after it gets tarnished either through their careless actions or the actions of others. With over 1,500 clients spread across 35 countries in all continents, the firm has created a name for itself as far as reputation management is concerned. It also helps clients’ search engine results to improve through an effective online advertising and public relations strategy. This helps improve sales by a notable margin. As more companies join the digital bandwagon, Status Labs is positioning itself to reach greater heights.

Darius Fisher’s Résumé

The Vanderbilt University graduate co-founded Status Labs and acts as its president. He had an impeccable career as a copywriter and advisor on political affairs. During both stints, he distinguished himself for his impressive work especially in copywriting, which made him one of the most sought after in the United States. He was inspired to start Status Labs after noticing that the firms that used to contract him were struggling to restore their reputations whenever they were faced with scandals.

Fisher has been in charge of the firm’s business development. Under his leadership, it has registered impressive growth and extent to many frontlines. He has also been on the forefront advocating partnerships with like-minded firms to increase customer satisfaction. This has been pivotal in increasing the company’s relevance in the competitive world of public relations. In recognition for his impressive work, one of the leading financial magazines, Forbes recently named him among the most prominent young business executives. This is a prestigious honor, which is bound to increase his reputation more.

More information for Darius Fisher:

CEO Shah Rocks Autism And Financial World

Sanjay Shah, philanthropist and CEO of Solo Capital, started modestly in medicine. He found his true calling in the investment and accounting world. His successful story began with opportunities at Merrill Lynch, Morgan Stanley, and Credit Suisse just to name a few. Branching off into his own venture, he created the brokerage company, Solo Capital. Solo Capital is an international financial boutique that services many different services, which is located in London, England. Services include proprietary trading, consulting and professional sports investments. The experienced team that surrounds Sanjay Shah stays ahead of the trends to keep on top and be a premier financial boutique worldwide.

Shah gives back in a tremendous way and created Autism Rocks, an organization that holds concerts to raise awareness and funds for Autism. It’s a subject that is close to Sanjay Shah because his son was diagnosed with a neurodevelopmental disorder in 2011 at the young age of 4. This is when Shah has a thought that he can raise money by bringing people together with an artist to raise awareness for thousands of fans. The first concert for Autism Rocks was in 2014 with Prince. Five years on from creating Solo Capital, he has a net worth of nearly 300 million dollars. He’s now got time to spend on organizations like Autism Rocks which gives him and his family a break from work to fulfill a greater need. With his connections in the music business, he now has the influence to have friends and partners give funds to organizations that mean a lot to Sanjay Shah, as well as millions of others. Expect a compilation of Autism Rocks tracks to come out in the following year which is a great way to contribute for those who can’t attend concerts.

Learn more about Sanjay Shah:

Austin Doctor Has Everything And More

Doctor Jennifer Walden, a Texas native, has been named one of the United State’s top twenty-four plastic surgeons by Harper’s Bazar in their previous issue. Dr. Walden has exceeded expectations of what a successful doctor should look like, in fact she seems to have everything anyone could ever want. She’s been described as assertive and powerful but entirely inviting and warm. Whether she’s running her operating room, her service, or her two twin boys she’s got a firm grip on her priorities and exudes a confidence within herself and her abilities. Her bedside manner has been regarded as one of the best and her ability to ease her patients has created a revolving door of people from all over the country flying to Texas to seek her surgical skills.
Walden grew up in Texas with five siblings in a household that firmly believed goals and education were extremely valuable. Walden says she’s inspired daily by the success of her parents and siblings who have excelled in their own fields of work. Even with a constant juggle of two children whom she had through in-vitro fertilization, running her private practice, and just being a grounded woman she has managed to accomplish so much more than just a prestigious title. She’s had multiple medical papers published in medical journals regarding the research and development of aesthetic surgery.
After graduating from the University of Texas Medical Branch Dr. Walden resumed her medical education in Texas until she was offered a distinguished fellowship in Manhattan. Under the direct supervision of renowned plastic surgeon Dr. Sherrell Aston Walden completed her fellowship and remained in New York. She opened up her own private practice on the Upper East Side for nearly eight years until her twin sons were born. Packing up everything and starting anew she headed back to Texas and re-opened her practice in Westlake. In the last three years Walden’s practice has expanded quicker than she thought, and she couldn’t be more ecstatic about it. Walden is also one of the only women appointed to the American Society for Aesthetic Plastic Surgery.


Learn more about Dr. Jennifer Walden:

What Helane Morrison is Doing to Brighten the Future of the Financial Industry

These days you cannot trust very many people to maintain an upright character at all times no matter what. Sadly, this is particularly the case in the financial business industry. That is why Helane Morrison is such a breath of fresh air. She is the immensely rare leader in the financial business arena who can be absolutely trusted to maintain her character. In fact, she is fighting to strengthen that throughout the industry. This strengthening of character and trust in the marketplace has been her passion since her early years. She was born and raised in Brooklyn. 

She attended Northwestern College in Illinois, where she earned a B.A. in Journalism. She then studied for a doctorate degree in law at the University of California Berkeley School of Law. While in the process of earning this degree, she worked as Editor in Chief of the school’s law review. After graduation and after passing the bar exam, Morrison immediately went into law work (see her Bloomberg profile here). In the thirty years ever since, Morrison has been fighting corruption in the marketplace wherever it could be found. Her biggest assistance in this area may have been in the global economic crisis of 2007 and 2008. 

This crisis helped expose widespread corrupt business practices that had helped hasten the crisis. Ever since that day, Morrison has helmed the charge to clean up that industry. She learned a passion for opposition of all things involving discrimination and corruption during her work for Harry A. Blackmun, a supreme court judge. After a few years with him in the early 80’s, Morrison opened up her own private practice. She also worked for other law practices throughout the next 30 years. During these years she also did highly respected and prestigious work for the government.

In 2007, Morrison joined the San Francisco-based financial giant, Hall Capital. Having a lifelong passion for discriminatory issues, she was drawn to the entirely female-led Hall Capital. In today’s finance industry this is an extreme rarity. There are very few finance business with any women in leadership roles. Morrison wants to help change this. The business is doing amazingly well with more than 24 billion dollars in managed assets. Her two other company leaders are President Sarah Stein and Co-chief Investment officer, Kathryn Hall. Together, the women are fully committed to making a difference in the American business community.

Check out Helane’s LinkedIn profile or view her page on Crunchbase to learn more about her >>


DeVos backing Rubio 2016

In recent weeks the DeVos family is backing Marco Rubio in upcoming presidential primaries. This is much needed help financially for Marco Rubio. In a recent interview with The Detroit News, Dick DeVos said that they shifted from supporting Jeb Bush to supporting Marco Rubio due to the fact that Jeb dropped out. His finish in the South Carolina Primary left him at fourth place. The DeVos family will publicly endorse Marco Rubio in order for him to gain momentum. The DeVos family is originally from Michigan and is one of the wealthiest families in America. They have been big financial supporters of the Republican party politics which will provide Marco Rubio with contributions he will require. Both campaign contributions and the political action committee who are supporting him. The DeVos family said in the interview that they will be supporting individually first and then encouraging others to follow suit. The DeVos family, Dick and his wife Betsy, and Marco Rubio know each other well. The DeVos family was busy promoting the extension of school choice laws during an event where Marco Rubio was a speaker at the Florida House of Representatives in August 2006. The education improvement in the state of florida is all thanks to Marco Rubio and Gov. Bush according to Dick DeVos who credited both of them for it. Dick DeVos believes that Marco Rubio is a leader with perspective, experience and capability. He is not a stranger to political donations as he comments on in this Mlive exclusive interview.

Dick DeVos is the son of Richard DeVos who was the cofounder of a consumer goods distribution company known as Amway. Dick DeVos has been part of the family business since a young age and later went onto working for the company in various capacities (learn more about his role at the company here: Dick attended the Northwood University and received a bachelors degree in business administration. Dick DeVos also attended the Wharton School’s Executive Study Programs as well as Harvard Business School however he did not graduate, according to Dick’s New Netherland Institute profile page. 

Dick and Betsy DeVos started the Dick and Betsy DeVos Foundation in 1990 which is a foundation that makes donations to several community, educational, religious, artistic and civic organizations. Some of the recipients of these donations include Kids Hope USA, the West Michigan Aviation Acadamy, the Regional Air Alliance of West Michigan, Mars Hill Bible Church, Potters House, Grand Rapids Christian School and Thunderbird School of Global Management. They have done a lot for the community at large.

Betsy shares her approach for creating more quality educational opportunities for children in Detroit.

Posted by Dick DeVos on Tuesday, February 23, 2016